As we start a new year, many of us in marketing have our own resolutions of setting ourselves up for success, whether you work in an agency or even have your own business, we’re going to share the best tools that will help you make the most of 2024 and most importantly save you time when creating content!
Social Listening Tools – These allow you to monitor, track and analyse online conversations. They can help you stay ahead of the trends and what people are talking about in your specific sector. They track mentions containing brand names, keywords, phrases and even hashtags, having all this information will help with content creation and marketing decisions.
Suggested tools:
Content Creation Platforms – Having platforms you’re able to create high-quality and engaging content across various formats is essential for the modern marketer. The suggested tools provide a range of templates and design options, making it easier for creators to make visually appealing and on-brand content.
Suggested tools:
Scheduling – Getting growth across your platforms, whether that’s engagement or followers, has always been difficult. The most essential way to give yourself the best start is to invest in an all in one platform that helps with social media management, scheduling posts and even tracking performance.
Suggested tools:
Project Management – If you’re looking to collate ideas, collaborate with your team or even delegate work, then these tools can really help.
Suggested tools:
Researching – We’ve all been there when trying to create content and our mind is just totally blank, well the following tools will help with that spark of inspiration and help you to create a content strategy.
Suggested tools:
Copywriting – If you’re a copywriter then you’ll know how vital it is to have the right tools. These can include keyword finders to help you create optimised content. This can help with reaching your target audience and even help people find you. They can also help refine messaging for clarity, engagement and online visibility.
Suggested tools:
Exploring and utilising these tools not only streamlines your social marketing and content creation efforts but also positions you at the forefront of innovation in this ever-evolving landscape. Embrace these resources, adapt them to your unique brand voice and goals, and watch as your online presence flourishes in 2024 and beyond.
Credited Sources: the.socialclimber
